Chroma-Q premium performance fixtures were recently supplied by A.C. Special Projects for John Lewis’s new content production studio in London. This modern, purpose-built facility is used for photoshoots and filming, to generate content for the websites, mobile apps and magazines of what is one of the UK’s leading retailers.
AC-SP’s Andy Holmes commented, "The high CRI of the Chroma-Q Space Force ensures that colours are accurately reproduced on camera. The added flexibility of variable colour temperature control means that cooler colour temperatures can be used to capture imagery of products like white goods, whereas warmer tones can be used when photographing clothes and models. The Chroma-Q Space Force and Studio Force Phosphor™ fixtures also have the ability to change the refresh frequency of their LED sources, which means that the lights can be tuned to work with video cameras running at varying frame rates, including high speed ‘slow-mo’ videos.”
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